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Packed with news and useful stuff!
Purple recognition
My client, Purple Story, recently invited us up to Manchester to celebrate the end of another...
Value authenticity
Authenticity isn't just a buzzword; it's a critical aspect of brand strategy that resonates with...
Tell your story
Storytelling is not just a technique; it's an art form that breathes life into your brand and...
Know your audience
To know your audience is fundamental to crafting a brand strategy that resonates. This means going...
Invest in identity
Visual identity serves as the face of your brand, providing a way for consumers to recognise and...
Embrace flexibility
The only constant in business is change. Flexible brands are better positioned to navigate moving...
Set yourself apart
Set yourself apart In markets full of options, carving out a distinctive space for your brand...
Listen to feedback
Feedback is a critical component of brand growth and customer satisfaction. It acts as a direct...
Focus on experience
Customer experience is the collective impact of all interactions between a customer and your...
Always be consistent
Always be consistent - because consistency is the cornerstone of a strong, recognisable brand....
“Robert’s stand out strength is that he can produce effective strategic and tactical campaigns to a budget and at break-neck speed. He inspires everyone around him because he always gives it 100%, is driven, fair and great fun. He combines great creative flair with a strong analytical brain; a rare combination and a great team player.”
Gary Moss
Brand Vista
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